I Tried 26 Email Marketing Tools— These Are The Best

🏆 Creator's Pick
MailerLite

MailerLite is the best choice due to its clean, focused interface, strong automations, and email-marketing-only approach.

Steve Builds Websites

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Steve Builds Websites

88.9K subscribers

At a glance

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9.7K
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1 year ago
Jul 18, 2024
24
tools mentioned

Tools mentioned

24 tools
🏆 Creator's Pick

MailerLite

MailerLite has a refreshingly clear interface, great automations that let you manage subscriber status, and is focused on email marketing without extra clutter.

Best for: Users who want a clean, focused email marketing tool with strong automation capabilities and no unnecessary features.

Visit MailerLite

👍 Also Recommended (2)

Brevo

👍 Recommended

Brevo has a clean interface and unique email-send-based pricing model with additional products like WhatsApp and SMS, but costs more at $95/month for creator's needs.

Best for: Users who want email marketing plus SMS, WhatsApp, and live chat features in one platform.

+5 more
Visit Brevo

Loops

👍 Recommended

Loops has a nice minimalist interface and good design flexibility, but automations are too simple for advanced needs.

Best for: Users who prefer a clean, minimal interface and don't need complex automation workflows.

+1 more
Visit Loops

⚠️ Proceed with Caution (20)

Mailchimp

👎 Concerns

Mailchimp became too expensive with shady billing practices including price increases, counting unsubscribers as contacts, overage charges, and deceptive marketing tactics.

+6 more
Visit Mailchimp

Aweber

👎 Concerns

AWeber claims to charge per subscriber but actually counts unsubscribers in billing, which the creator considers dishonest and deceptive marketing.

Visit Aweber

Mailmodo

👎 Concerns

Mailmodo was eliminated due to counting unsubscribers as billable contacts, a deceptive billing practice the creator wanted to avoid.

Visit Mailmodo

Drip

👎 Concerns

Drip was eliminated due to counting unsubscribers as billable contacts, a practice the creator considers deceptive.

Visit Drip

Constant Contact

👎 Concerns

Constant Contact was eliminated for having hidden overage charges and exceeding the creator's $200/month budget threshold.

Visit Constant Contact

GetResponse

👎 Concerns

GetResponse was eliminated for having hidden overage charges and exceeding the creator's monthly budget limit.

Visit GetResponse

Mailjet

👎 Concerns

Mailjet was eliminated for having hidden overage charges and exceeding the creator's monthly budget threshold.

Visit Mailjet

SendGrid

👎 Concerns

SendGrid was eliminated for having hidden overage charges and exceeding the creator's monthly budget threshold.

Visit SendGrid

Benchmark

👎 Concerns

Benchmark was eliminated for having hidden overage charges and exceeding the creator's monthly budget threshold.

Visit Benchmark

ConvertKit

👎 Concerns

ConvertKit was eliminated for not offering automatic tier downgrades and for deceptively marketing their creator-focused mission while hiding billing fine print.

Visit ConvertKit

Zoho Campaigns

👎 Concerns

Zoho Campaigns was eliminated for not automatically downgrading tiers when contact lists shrink, requiring manual support intervention.

Visit Zoho Campaigns
H

HubSpot

👎 Concerns

HubSpot was eliminated for not automatically downgrading tiers when contact lists shrink, requiring manual support intervention.

Visit HubSpot

Campaigner

👎 Concerns

Campaigner was eliminated for requiring manual support contact to downgrade and for being evasive when questioned about their billing practices.

Visit Campaigner

EmailOctopus

👎 Concerns

EmailOctopus was eliminated for not automatically downgrading tiers when contact lists shrink, requiring manual support intervention.

Visit EmailOctopus

Klaviyo

👎 Concerns

Klaviyo was eliminated for not automatically downgrading tiers when contact lists shrink, requiring manual support intervention.

Visit Klaviyo

Omnisend

👎 Concerns

Omnisend was eliminated for exceeding the creator's $200/month budget threshold.

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I

Intercom

👎 Concerns

Intercom was eliminated for exceeding the creator's $200/month budget threshold.

Visit Intercom

FloDesk

⚠️ Mixed

FloDesk is extremely affordable and has a minimalist interface, but automations are too simple and there are reports of accounts being disabled without notice.

+1 more
Visit FloDesk

ClickFunnels

👎 Concerns

ClickFunnels has a clunky email editor, required credit card for free trial, pushed unwanted coaching sessions, and appears to operate like an MLM scheme.

+1 more
Visit ClickFunnels

SendPulse

👎 Concerns

SendPulse has a clunky email editor, lacks web fonts, displays too many notifications, and has a messy interface at $151/month.

Visit SendPulse

⚖️ Other Tools Mentioned (1)